We are seeking a part-time Marketing Associate to join the team at HomeSeer. This role will collaborate with the HomeSeer team to develop and implement marketing campaigns and strategies. This role includes creating and managing content for social media, newsletters, and blogs, and analyzing the effectiveness of these campaigns. The Marketing Associate will craft engaging graphics, text, and video content across various platforms including Facebook, Instagram, Reddit, LinkedIn, Threads, and the HomeSeer forums. Additionally, this role will lead efforts to refine HomeSeer's brand image and define the company's voice in the market. Establishing a consistent social media presence and driving sales growth are critical objectives for this position.
Responsibilities:
Analyze market trends to identify target demographics and inform marketing strategies.
Plan and execute integrated marketing campaigns across multiple digital platforms.
Create and manage content for social media, blogs, newsletters, and multimedia materials.
Track and report on campaign performance metrics, optimizing strategies based on data insights.
Conduct A/B testing to refine content and increase engagement.
Update and maintain the brand guide to ensure consistency across all marketing channels.
Optimize the website for enhanced user experience and SEO performance.
Build and maintain relationships with influencers to extend brand reach and influence.
Qualifications:
Bachelor’s degree in Marketing, Communications, or a closely related field. Or equivalent experience.
Proven experience in digital marketing
Expertise in using major social media platforms and digital marketing tools.
Strong skills in content creation, including writing and graphic design. Video production skills are a plus.
Proficient in SEO practices and website analytics tools.
Ability to analyze data and provide actionable insights.
Experienced in managing brand identity and maintaining brand consistency.
Knowledge of influencer marketing and partnership management.
About HomeSeer:
For more than 25 years, HomeSeer has been a leading provider of smart home solutions. Our commitment to new & emerging technologies, our support for established technologies, and our focus on value make HomeSeer the right choice for virtually any home automation need. We offer consultation, design services, software, and a mix of customizable, ready-made products designed to suit a wide range of smart home applications and projects.
Our mission is to redefine the future of home living through innovative smart technology designed to not only offer unparalleled peace of mind and confidence but also to forge a deeper, more meaningful connection between people and their homes. We are committed to enhancing the comfort and privacy of every household. By integrating technologies that focus on ease of use and customization into daily life, we strive to create environments that are not just smarter, but also more intuitive and responsive to the unique needs of each individual and family. Through our dedication to innovation and reliability, we aim to transform every house into a home that is adaptable, personalized, and responsive to the evolving needs of every individual.
Employment type
Part-time
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